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Apr 15

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Atlanta Startup Weekend April 2013 Recap


Startup Weekend Atlanta – Spring 2013 Edition

This weekend more than 100 developers, designers, entrepreneurs, marketers and business professionals gathered at the Atlanta Technology Development Center for a 54-hour coding marathon otherwise known as Startup Weekend.

Storified by Jacqui· Mon, Apr 15 2013 07:01:12

The @GoGolf_ team at Startup Weekend Atlanta. #atlswJacqui Chew
In this edition, 39 pitches were heard Friday, April 12, resulting in 16 teams formed and last night 14 teams presented the fruits of their labor. From an app and website that helps golfers find others of similar skill level to schedule tee times, to one that helps women select the right jewelry, to a fundraising engine that connects donors with special needs rescue animals to a mobile app that helps teens find jobs, the ideas were as diverse as the backgrounds of the participants. Here are the highlights. 

Sunday Night and the Moment of Truth

With just 54 hours to code and prepare, the uneven presentations and demos were to be expected but the show and tell session got off to a bumpy start with the first three presentations getting lukewarm response from members of the tweeting audience and judges. Will Share for Food enables smalls businesses to encourage, track and reward their most loyal customers’ positive word of mouth shared via Facebook.
Will Share for Food is a platform that rewards social influencers with free product. #atlsw WillShareforFood.com. pic.twitter.com/87FowKEHuUChris
Organizer Jen Bonnett tweet quotes one of the judges’ reaction to Will Share for Food’s business model:
"Why has this model failed the last 100 times someone tried it" – Judge at #ATLSWJen Bonnett
And the audience’s reaction to Hito, a personal travel concierge that ensures travelers don’t miss out on activities that they would enjoy when they are visiting a city, was lukewarm.
#atlsw Hito is a cool idea, but definitely has some technical and business model challengesJason Weisbrot
Lots of future tense in this pitch. #ATLSWJen Bonnett
But the Break Room team who had built an Android, an iOS and a web app over the weekend received a warmer reception.  
#atlsw Break Room – a site that facilitates group dining ow.ly/i/1TjMZJason Weisbrot
TheBreakRoom made web app and native #iOS and #Android apps this #atlsw. #impressiveChris

Female-Focused Ideas

While the participant base was no more than 10 percent female, two of the 14 teams worked on female focused products. Jewelry Maven won the best design award.
#atlsw Jewelry Maven – an app that helps customers figure out how to match their clothes with their jewelryJason Weisbrot
Jewelry Maven… we have several necklaces and necklines in place… now we need to match them up! #atlsw pic.twitter.com/hY1Ioxt6imDarren Nelsen
Jewelry Maven made great progress this weekend. App appears very functional. #ATLSWJen Bonnett
Team Jewelry Maven at Atlanta Startup Weekend. #atlswJacqui Chew
Borrowed By Design lets women rent their formal and semi-formal wear to others but unlike competitors, it focuses on outfits in the mid-price range. They earned bonus points during the initial Friday pitch by doing so in their evening wear. 
Best dressed pitch ever: Borrowed by Design helps women trade dresses instead of buying them. #galsingowns #atlsw pic.twitter.com/cCx1nv3jHdChris
While they couldn’t get their demo to display on Sunday night due to technical glitches, the presenters’ articulated presentation was appreciated by audience and judges alike. The team was awarded the best pitch in formal attire award by the judges. 
#atlsw Borrowed By Design – allows customers to avoid buying expensive formal wear by renting directly from other peopleJason Weisbrot
Like this“@jacquichew: Borrowed by Design is for women to exchange formal/semi formal clothing. Good eg of collaborative consumption #atlsw”Kristen H. Rachels
#atlsw team Borrowed by Design peer to peer rental of mid-priced semi/formal attire. pic.twitter.com/OARP1kXfzTJacqui Chew

And There Was Hilarity…

Team TopSpeed was the parody poster child of this Startup Weekend. And it was evident how the Tweeps responded to the presentation. 
#atlsw Top Speed – app to compare your speed on a stretch of road to others. "we’re probably creating more problems then we’re solving"Jason Weisbrot
@mariajoyner @topspeedapp brilliant clip too #fastandfurious #atlswAshish N Thakur
#atlsw Top Speed – customer validation: "Fast and the Furious" movies made $1.5b worldwide.Jason Weisbrot
@topspeedapp should get the popular vote…sold by the Vin diesel video. #atlsw pic.twitter.com/B9MZF38Jx7Gopinath Jayaprakash
The judges know how to have fun with this: Can you text at the same time? Business model: Sell a breathalyzer with it. @TopSpeedapp #atlswWanda

Erasing Teen Unemployment Reigns Supreme

Teens4Jobs hit cord with both judges and the audience. It took home the Peoples’ Choice award and judges’ social award for the best social impact product.
@jobs4teensatl working title for #atlsw #startup #weekend #logo #design #illustration #vector #icon #upallnight #forthechildren!DaCreativeGenius
#atlsw Jobs 4 Teens – site that matches companies with teens looking for workJason Weisbrot
@merrickfurst likes Jobs4TeensAtl – "Talent management for teens" #atlsw pic.twitter.com/424SIXShv1Chris

And the Winnners Are…

Third Place – Fur and Feathers Fund

@jkhaliph It’s a platform for animal rescue centers to raise money for a specific animal’s care. #ATLSW facebook.com/furfeathersfundJennifer Shehane
3rd place at #atlsw for a fundraising engine connecting donors and rescued animals. Built in backbone and rails :-) we’ll post pics.BackboneRails
Second Place – Popplr
Popplr presenting a way to help people discover and demand a pop up shop in your locale. #atlsw #fashion pic.twitter.com/wtVZinKPKzChris
POPPLR at work. #ATLSW pic.twitter.com/wkrgRna3vlAlak Renukuntla
First Place – Fuber
Fuber connects food producers w consumers that want to eat it. Rev from 20% transaction fee. #atlswJacqui Chew
Farmers market app @getfuber takes first place at #atlsw, wins awesome prizes including 6 mos at @atltechvillage! pic.twitter.com/ItKlBZ7DSyAtlanta Tech Village
Great experience at #atlsw this weekend. Congrats to @getfuber and @popplr!! Looking forward to seeing where you guys can take your ideas!Go Golf

Last Thoughts

I had a great time at Atlanta Startup Weekend #atlsw building web app for #Jobs4Teens with @VisualArtWerks (Atlanta’s best Illustrator)Abdullah Bokhari
Big fun judging #atlsw with @merrickfurst @davdunc @ed_rieker. Always impressed at what the teams can get done in a weekend!Blake Patton
Had such an amazing weekend at #atlsw this weekend! Met so many cool people and can’t wait to see what’s next!Kathryn Ewing
This latest #atlsw is over, and I’m feeling sad. Can’t wait til the next one! Maybe I’ll pitch.Chuck Marable
Gr8 job @TopSpeedApp n @breakroomatlsw! We had the most amazing apps out there in #atlsw! Honor workin with yall! :) pic.twitter.com/MjCEiNK2sWNikhil Bendre
Startup Weekend is more than a code fest, the time compressed nature of the event creates a sense of community and possibility for all involved. We look forward to checking in with the winning teams and others from time to time. Bookmark this page for progress updates. 
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Permanent link to this article: http://jacquichew.com/2013/04/15/atlanta-startup-weekend-april-2013-recap/

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